3 Key Website Storytelling Elements Every Coach Must Use to Tell Their Story

3 Key Website Storytelling Elements Every Coach Must Use to Tell Their Story

To grow your coaching business, you’ll need to master the art of website storytelling. Good website storytelling tells potential clients who you are at a glance, how you solve their problem, and how you can work together. It’s the perfect way to sell yourself without actually selling. Plus, it’s an opportunity to connect more deeply [...]
Small But Mighty — The Importance of Storytelling for Solopreneurs

Small But Mighty — The Importance of Storytelling for Solopreneurs

Everybody knows the story of David and Goliath. Despite his puny size, David successfully beats the huge, muscular Goliath with the deft maneuver of a slingshot. I think this story is particularly poetic for small business owners and solopreneurs. Despite what you might think, small business is the backbone of the U.S. economy, accounting for [...]
5 Tips to Improve to Improve Your Digital Brand

5 Tips to Improve to Improve Your Digital Brand

If you are like most people on planet Earth these days, you are using some form of social media. Heck, even my 83-year old mother is on Facebook. Sure, it’s always fun to share photos of your children and pets, and crazy rants about all things life. But have you stopped to think about what [...]